Roosevelt’s Beer & Wine Bar

The final Roosevelt’s Logo after branching out into a full restaurant and bar

The final Roosevelt’s Logo after branching out into a full restaurant and bar

Roosevelt’s Beer & Wine Bar—Branding, Art Direction

For this project I was working within a hotel management company. The new hotel was going to include a beer and wine bar that needed its own separate branding within a major hotel brand. 

For this particular project, Teddy Roosevelt played a large role as the hotel was located across the street from his inaugural speech site. “Roosevelt’s Beer & Wine Bar” was created using a darker color palette that fit within the larger hotel branding. Since the design of these pieces, the bar has expanded to a full service bar and eatery within the hotel.

Some of the initial logo designs

The menu that accompanied the branding

The menu that accompanied the branding